Rich Business [Podcast]

Episode 4: Rich Business

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If you’re an entrepreneur, business owner, manager, or sales person, this episode is for you.

A few weeks ago, I had the opportunity to deliver the rich principles to a local sales team. As I sat down to prepare that talk, I saw that these principles had great application, not only in a personal environment, but in business as well.

Recognize You’re Broke(n)

This is a reflective principle that stems out of ancient wisdom, “Know Thyself”. Self reflection is the beginning of growth and we need to practice it as a key part of our progress.

As a business person, sales person, or entrepreneur it’s important to know what’s broken within your business. Maybe it’s your knowledge, possibly it’s your relationship building, or it could be your closing techniques.

Ask yourself, “What’s broken in my business, what’s not working?”

Jesus teaches the parable of the house built upon the rock. In the parable two houses are constructed, one upon the rock and one upon the sand. When the wind and waves come, which they will, the house built upon the sand crumbles whereas the other house remains.

Understand what’s broken within our business helps us create a foundation to build upon. If we’re addressing those key areas and responding appropriately, it helps us launch and becomes a catalyst for growth.

Invest in Others

If we don’t understand this in business, it will lead to our failure. Business is always about the customer, it’s always about others, period. Our primary role in any business is to invest in, or serve, our patrons.

Additionally, as a business owner, manager, or leader, it is essential to understand that you are there to serve those you manage. Employees who feel invested in are likely to be more productive and efficient.

How are you investing in your customers and employees?

Choose Gratitude

How can a business be grateful?

I think we can see grateful businesses because of their generosity. They are perceived by the community as being heavily involved in local charities and they have a spirit of giving back. Some of my most rewarding moments stem from times when I’ve been able to give back from a place of gratitude.

Additionally, gratitude shines through in the overall attitude of your business. Here’s a great question: What is the attitude of your business? When businesses can clearly define this and gain customer agreement to that end, abundance awaits.

I use an illustration about a bad waitress and how attitude affects everything.

Humble Yourself With Confidence

As a business, you must be confident in who you are. What niche are you fitting or what role are you playing?

This is especially essential for any salesperson. There is a key balance between humility and confidence that must be learned should we maximize our potential.

We can’t let our confidence become arrogance and we can’t let our humility become indifference.

We all know sales people whose arrogance is a turnoff. Similarly, we know sales people whose indifference makes us question.

Which direction to your tend to lean toward?

QUESTION: What type of business are you in and how can I help you apply these principles in real-time? 

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